Why You Need Your Logo on Your Packing Tape

Logo on Poly 2-ink

When you’re trying to cut costs for your business, the idea of using custom printed tape might seem a little bit frivolous.

After all, why spring for a packing tape with a logo when you could just ship products with plain clear tape? We’d argue that a packing tape with logo is an investment, not an expense.

Here are a few reasons why a packing tape with logo can help your business stand out:

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Master of Its “Kraft”: The Benefits of Paper Tape

Branded Paper Tape Rolls

Just as there’s no one from Scotland involved in the creation of Scotch Tape – it was invented in Minnesota – there’s no one named Kraft behind the creation of kraft tape.

It’s a tape made from paper that is itself made from what’s known as the “kraft process,” the chief method for producing paper. (Kraft in this case comes from the German word for “strength,” meant to denote the superior strength of the paper.)

But that strength is just one of many benefits of kraft tape. Read on to learn why this tape can be a good fit for your company’s packaging. Continue reading “Master of Its “Kraft”: The Benefits of Paper Tape”