Although marketing approaches change every so often, there’s a certain permanence in the power of visuals.
Visual messages are easier to digest. For example, companies use colorful infographics in marketing campaigns to turn otherwise boring data into visually appealing content.
In today’s competitive business world, brand recognition is critical for success. In addition to being known as the best in their industry, successful businesses also have a large client base that keeps coming back every year.
Successful companies aim to keep their existing clients happy while attracting new potential customers by establishing themselves as a leading brand. One of the most effective ways to achieve this in your business is through client retention and brand recognition.
When you order custom packing tape, which terms best describe how you expect the print to look: Fuzzy, pixelated, and dull? Or, crisp, clean, and vivid?
The latter, of course. No one wants their custom printed tape to be a dud! Poor print quality can reflect unfavorably on your brand – and your budget.
At its core, custom packing tape must accomplish two goals, and the first is purely functional. Whether it’s custom printed or not, packing tape needs to securely fasten your package so that its contents remain intact throughout its shipping journey. The second goal of custom packing tape is all about branding. Whether you want to build brand awareness or promote customer loyalty, customized packing tape is a marketing tool known to pay dividends for large and small businesses alike.
Whether you’re purchasing custom packing tape for the first time or you want to make an even bigger splash on your next order, we’ve compiled six helpful pointers to make your job easier.
Whether shipping a retail product to your many customers, bundling your creative work off Etsy, or simply sending a loving gift to family — you need to pack well and pack securely or your items won’t arrive as promised.
It’s holiday package season and postal deadlines are ready to sneak up on you before you know it. In 2021, the postal and delivery systems are seeing added stress of supply chain shortages and missing workers, so its more important to get your packages ready in advance than ever before.
Whether shipping a retail product to your many customers, bundling your creative work off Etsy, or simply sending a loving gift to family — you need to pack well and pack securely or your items won’t arrive as promised. To ensure the right packaging, it helps to start with the right tape.
Creating an unforgettable unboxing experience is an essential strategy for connecting with your customers in the age of e-commerce. When you can’t wow them in-person with your displays and face-to-face service, branded packaging helps customers feel special from afar. Opening a beautifully wrapped package triggers excitement, much like opening a gift from a friend – and it comes with plenty of competitive advantages, too.
This article will outline how branded packaging can distinguish your company from your competitors and which branded packaging solution provides the most bang for the buck.
There are many uses for custom packing tape. We’ve compiled the following list of top ten applications to illustrate the incredible versatility of these economical packaging and branding solutions. While some might be obvious, others might surprise you.
From appliances and furniture to cars and lumber, nearly every supply chain sector has felt the effects of the COVID-19 pandemic. The upheaval has especially rocked the manufacturing and shipping industries, triggering unprecedented supply shortages and delivery delays that have left buyers and suppliers at a loss for words.
Packaging tape is a fundamental component in the shipping industry. Using the right packaging tape for shipping is crucial to preventing damage, loss, and pilferage of goods. When choosing the perfect shipping tape, some primary aspects that you should consider include the tape’s grade, quality, material, application substrate, and environmental considerations. Other key factors you should take into account are elongation percent at break, tensile strength, thickness, and adhesion. Tape is available in a wide variety of materials and can be applied manually or using a machine.