Why Paper Tape Is an Affordable Branding Solution for Growing Ecommerce Businesses

Ecommerce businesses all around the country are choosing to use paper tape for their shipments versus all of the other kinds of plastic packaging tapes available. While there are very good reasons for doing so, having custom printed paper tape for your brand from Phoenix Tape & Supply is an ideal and affordable branding opportunity that you don’t want to miss. Paper tape is recyclable, which means that while this is a small part of your packaging, it is a very visible component, and using almost any other kind of tape on your packages will have people thinking twice about your brand. Since paper tape works with nearly any size of package, it is a universal product that only needs one size. When using it for branding, this makes it an easy and smart choice. Contact us today to learn more about getting your own custom printed paper tape for your ecommerce business.

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Sustainable Branding Solutions for Modern Businesses

Businesses have always had to deal with different challenges, from finding the right team members to supply issues and more. While some of the challenges might have changed over the years, the need for quality solutions has not. At Phoenix Tape & Supply, we help to deliver sustainable branding solutions for modern businesses and have for the last 40 years. Our custom printed paper tape is an eco-friendly solution to your packaging needs. Just making this small change in your daily activities from using a different kind of tape to our custom printed paper tape can result in consumers seeking you out because of your eco efforts with packaging. This can build brand loyalty which all businesses are seeking to cultivate. Making your brand prominent on your packaging with our paper tape is also a great way to keep your brand in front of many different eyes. Contact us today to learn more about how easy it is to make the switch to our custom printed paper tape.

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5 Elements for a Perfect Print on Your Custom Tape

When you order custom packing tape, which terms best describe how you expect the print to look:
Fuzzy, pixelated, and dull?
Or, crisp, clean, and vivid?

The latter, of course. No one wants their custom printed tape to be a dud! Poor print quality can reflect unfavorably on your brand – and your budget.

Custom Printed Tape
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3 Ways to Determine the Quality of Custom Printed Packing Tape

At its core, custom packing tape must accomplish two goals, and the first is purely functional. Whether it’s custom printed or not, packing tape needs to securely fasten your package so that its contents remain intact throughout its shipping journey. The second goal of custom packing tape is all about branding. Whether you want to build brand awareness or promote customer loyalty, customized packing tape is a marketing tool known to pay dividends for large and small businesses alike.

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Tape Strength: knowing what thickness to use

Whether shipping a retail product to your many customers, bundling your creative work off Etsy, or simply sending a loving gift to family — you need to pack well and pack securely or your items won’t arrive as promised.

It’s holiday package season and postal deadlines are ready to sneak up on you before you know it. In 2021, the postal and delivery systems are seeing added stress of supply chain shortages and missing workers, so its more important to get your packages ready in advance than ever before. 

Whether shipping a retail product to your many customers, bundling your creative work off Etsy, or simply sending a loving gift to family — you need to pack well and pack securely or your items won’t arrive as promised. To ensure the right packaging, it helps to start with the right tape.

Packages delivered during the holiday season.
Boxes and packages next to front door during holiday christmas season.
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Best Uses for Packing Tape

10 Uses for Custom Packing Tape

There are many uses for custom packing tape. We’ve compiled the following list of top ten applications to illustrate the incredible versatility of these economical packaging and branding solutions. While some might be obvious, others might surprise you.

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What Kind of Packaging Tape is Best for Shipping?

Packaging tape is a fundamental component in the shipping industry. Using the right packaging tape for shipping is crucial to preventing damage, loss, and pilferage of goods. When choosing the perfect shipping tape, some primary aspects that you should consider include the tape’s grade, quality, material, application substrate, and environmental considerations. Other key factors you should take into account are elongation percent at break, tensile strength, thickness, and adhesion. Tape is available in a wide variety of materials and can be applied manually or using a machine.

Packing Tape on Shipped Box
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Packing Tape or Duct Tape: Each wins the gold in their own applications.

Packing tape and duct tape share some similarities, as well as differences that have an impact on your usage. When you are preparing packages for moving or shipping, you want to make sure you’ve made the right choice. Seeing everything arrive at its location safely is a benefit that everyone will enjoy.

Here are the considerations you need to keep in mind when buying tape:

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Does Custom Packing Tape Expire?

Custom Packing Tape

If your stockroom or warehouse is bursting with extra rolls of custom packing tape, you may wonder whether they can expire – and the answer is yes. Just like the appeal of your favorite foods dwindles with time, most types of custom packing tape will lose their zest when they’re past their prime. While an expiration date for packing tape may sound surprising, it’s just another helpful nugget of information we love to share on our mission to help you package your goods smarter.

This post is loaded with helpful insights on the shelf life of custom packing tape, including signs that it’s expired and tips for prolonging its useful life. Let’s get started.

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4 Ways to Design the Look of Your Box with Custom Packing Tape

2 ink reverse

With so many shipping boxes transported to and fro, companies are continually looking for ways to rise above the competition. The answer is custom printed boxes, right? Actually, no. There’s a better solution. Custom packing tape lets you design a standout package without having to pay for expensive custom printed boxes. By increasing brand visibility, improving package security and traceability, and reducing costs and inventory space required, custom packing tape can run circles around printed boxes. So, how can you customize your tape so that it tells your story? It all comes down to the design.

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