Cool Ideas for Custom Printed Tape

What are you really using your custom printed tape from Phoenix Tape & Supply for? Are you just sealing up boxes that have a plain logo on them and hoping that people notice? Or are you actively looking for ways to make your custom printed tape work for you beyond securing boxes? Our team has helped many organizations make better use of their custom printed tape and can help you do the same with yours. It might be clever messaging for your brand, promoting a special event, getting social media engagement, or something else, but unless you give our team a call, you’ll never get a chance to try out these fun and useful ideas. Contact us today to get started on improving your use of the custom printed tape.

Start With Your Messaging

What kind of message are you sending to those who receive your packages? If it is just a simple logo or business name, then you are missing a golden opportunity to tell them something that they don’t know. Do you have a special that is running? What about a promo code to bring customers back again? Even having a message about engaging on social media can help spread the word about your business and what you offer. Custom printed tape provides you with the blank canvas on which to test your messaging and see what you can do to influence your customers.

Are you using the same colors and designs that you use in the rest of your business? Maybe that’s the problem, you are being too predictable. Instead, change up the colors used on your custom printed tape to catch their eye and get your message across more effectively. Even the patterns that you use can be changed so that you are giving them a different look periodically over time.

More Options for Effect

Most organizations, at least at first, play it safe and just do their logo in a positive print. This means that you start with a certain color of tape and print ink where your brand name goes. Sometimes simply reversing things with a reverse print can make a dramatic impact. Use the tape color as the message and print the background of the tape with a solid color. And don’t rule out simplicity in your message or design. Just because it is simple doesn’t mean it is boring or won’t resonate with your customers.

When it comes to custom printed tape and how to use it, the variety you can achieve is nearly limitless. At Phoenix Tape & Supply, we have almost 40 years of experience in getting the right message out to a business’s customers one roll at a time. Contact our team and let us know what out-of-the-box ideas you have for your custom printed tape. We’ll partner with you to create a one-of-a-kind message that gets results.